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1. ”The most powerful force in the universe is human self-interest.”
2. ”Good ideas are easy. The hard part is executing them.”
3. ”The world is full of hidden, powerful forces that shape our behavior and dictate our choices.”
4. ”The best way to learn about anything is to write a book about it.”
5. ”The most interesting aspect of human behavior is our ability to deceive ourselves.”
6. ”The most powerful stories in the world are those that are true and told well.”
7. ”Incentives are the cornerstone of modern life.”
8. ”Curiosity is what separates humans from the rest of the animal kingdom.”
9. ”The world is a complex and nuanced place, and it’s worth trying to understand it.”
10. ”The best way to change someone’s mind is to tell them a story.”